12 Posts a Month or 63. Either Way, We'll Handle It.
Social media for Central Florida businesses can be overwhelming between your operational to-dos and marketing needs. At Reach, our team acts as a fractional part of your business, creating a quarterly content calendar, managing video and graphic editing, scheduling social posts, engaging with your customers through community management and a monthly report showing you what really moved the needle.
Who's Actually Making the Content?
This is the question everyone asks third and should probably ask first because it's where most social retainers fall apart. An agency posts what you send them. You don't send anything. Everyone is annoyed by March.
Two honest answers and you pick:
Your team captures it and we do the rest.
Works well if someone on site already has a phone in their hand, a manager who films, a team that remembers to. We plan the calendar, tell you what we need, then edit, schedule, post and reply.
Add-on cost
None — no separate line item
Eight hours of filming a month against a shot list, so the calendar is never waiting on someone else's good intentions. That's a separate line item at $2,000 a month and for most clients running consistent short-form video it's the thing that makes the whole arrangement work faster!
Add-on cost
$2,000 / month
What Social Media Management Services Include
Identical work at every tier, you're buying volume and channels, not features.
Monthly
Yearly
20% off
/Month
Posts a month
Up to 12
Channels
Up to 2
/Month
Posts a month
Up to 32
Channels
Up to 4
/Month
Posts a month
Up to 63
Channels
Up to 6
/Year
Consulting Sessions
Limited Support
Analysis & Recommendations
Company Formation
Personal Habitat Advisory
Always-On Support
Tailored Solutions
/Year
Consulting Sessions
Limited Support
Analysis & Recommendations
Company Formation
Personal Habitat Advisory
Always-On Support
Tailored Solutions
/Year
Consulting Sessions
Limited Support
Analysis & Recommendations
Company Formation
Personal Habitat Advisory
Always-On Support
Tailored Solutions
All of them include a quarterly content calendar, social video editing and graphic design, scheduling, engagement and community management and a monthly report that comes with a screen recording.
Lite
$3,500
/ month
Posts a month
Up to 12
Channels
Up to 2
Pro
$5,000
/ month
Posts a month
Up to 32
Channels
Up to 4
Enterprise
$6,500
/ month
Posts a month
Up to 63
Channels
Up to 6
How a Month of Social Media Management Runs
Brand Dive Kick Off
Establish your goals, your KPIs and who we're actually talking to (your buyer personas.)
Competitive Ananlysis
Learn what everyone else in your category is posting and what will make you stand out from them.
Content Creation
Plan shot lists, filming, editing, graphics.
Create and Post
Schedule approved content and we watch what happens. We plan monthly at first and move to quarterly once we've nailed your voice.
Evaluate & Replicate
Time to create more of whatever worked.
What Social Media Management Success Looks Like
A Central Florida attraction, on a $45,600 retainer with three people on the team:
It included short-form vertical video, audio they can commerically use, cut for two named buyer personas, all pointed at getting people to physically show up.
Client results are shared anonymously unless we've been given permission to name them.
Orlando and Kissimmee Social Media Marketing
Orlando social media has a particular problem. You're posting into a feed where the attraction down the road has a content team and a budget you can't match and half your audience is visiting for four days and has never heard of you.
What works here isn't more posting. It's knowing which two customer types actually matter and making content for them instead of for everyone. We've done it for attractions, for events and for community organizations across Central Florida.
What Is Social Media Management?
Social media management is running a brand's accounts on an ongoing basis, planning what goes out, making it, publishing on schedule, replying to what comes back and reporting what it did.
The word management is doing a lot of work there. Most of the cost isn't scheduling, it's production. Each month will have multiple pieces of content that have to be photographed, filmed, designed or written before anything gets queued, which is why who's actually making the content is the first question worth asking any agency.
It's separate from paid. Organic social keeps the account credible for entertaining and building a relationship with your super fans; paid ads puts out a specific offer in front of people who don't follow you yet. Different marketing products doing different jobs.
Which channels depends entirely on who you're trying to reach. Pew's 2025 survey of American social media use puts YouTube at 84% of US adults and Facebook at 71%, with TikTok at 37%, up from 21% in 2021. Being on all of them badly is less effective than being on two of them properly.
Most of the accounts we run belong to places people physically go - Wild Florida Adventure Park, Old Town, the Silver Spurs Rodeo. Since Reach's inception, we have strived to connect brands with locals and tourists looking for fun things to do.
Frequently Asked Questions
Show us the account you want to grow.
Most of the accounts we take over may have had some silence and a highlight reel from a while back. We'll tell you what it would take.
Schedule a Call